About Us

SET Haverfordwest - Pembrokeshire's Leading Craft and Stationery Store

SET Office Supplies have been trading for over 40 years. SET Ltd was formed in May 1974 and was taken over by current Chairman Mr P.G. Amos in 1976. From humble beginnings in a small corner shop in Wyndham Arcade in Cardiff, selling calculators, typewriters and ribbons, SET group of companies is now one of the largest independent office supplies companies in the UK. 

Our Haverfordwest shop opened in 1994 supplying stationery, office supplies and art materials, and is a firm fixture on Bridge Street. In 2006 one of our suppliers introduced a range of Indian papers, rubber stamps and adhesive gems which we trialed in store with great success. From selling a very small range of craft goods we gradually expanded adding new suppliers each year, led as always by what our customers wanted. We now specialize in card making & scrapbooking, working closely with industry leading companies such as Creative Expressions, Crafters Companion, Trimcraft, Tonic Studios, Hunkydory, Personal Impressions, Pinflair and many more. We are now the leading craft shop in Pembrokeshire catering for an ever growing number of crafters.

In 2012 we started using Facebook to promote our free craft demonstrations and new craft lines. It also enabled us to share some of the beautiful cards made by our customers. 2014 saw us celebrate our 20th year in Haverfordwest and to mark the occasion, we were honoured to welcome Sue Wilson for a charity craft demo day in July.

As our craft sales expanded rapidly, in 2015 we were finally given the go ahead to set up a dedicated craft website to cater for the growing number of Facebook and telephone sales. This exciting new chapter in our story will enable us to offer a much wider product range and reach even more crafters than before. Even though the last two years have seen rapid growth in our craft sales we are always focused on offering the sort of customer service that we ourselves expect. By giving you the products you want at the prices you want and with a friendly, fast, efficient service we know that SET Craft has a very bright and exciting future ahead.